WARDROBE TIPS FOR YOUR FAMILY
We’re documenting real connection and raw moments for our new brand. This is about capturing your family’s wild love in a way that feels timeless and unscripted.
Stick to a monochromatic palette of Taupe, Tan, Camel, Ivory, Bone, Sand, Cream, and Oatmeal to ensure your family coordinates perfectly.
Use this guide to help us create those images.
THE “NO” LIST
Avoid matching. Aim for a cohesive mix of textures. Every person should have a unique fabric weight to their outfit pair chunky knits, corduroy, and leather with light linens and raw cotton. This creates depth and separation while keeping the overall look unified.
No Pure White — Stick to Ivory or Cream to keep skin tones warm.
No Athletic Footwear — Avoid Jordans, Air Forces, or visible logos.
No Fabric Damage — Ensure no pilling, rips, stains, or faded colors.
No Smartwatches — Please leave all tech and hair ties in the car.
No Fake Lashes — These cast deep shadows and make eyes look closed.
No Silver Jewelry — Use only gold or warm-toned metals for this palette.
No Visible Branding — Check all clothing and socks for logos or graphics.
mix different fabrics like chunky knits, linen, and soft denim
WHERE TO SHOP
Finding the right pieces is much simpler when you know where to look for quality and consistency. We have curated this selection of retailers because they prioritize natural fibers, raw textures, and timeless silhouettes that translate beautifully on camera. By sourcing from these brands, you are choosing an aesthetic that is fundamentally timeless ensuring your images won’t feel dated
For more styling inspiration,
FOR MOM
Stick to silhouettes that move with you, such as flowy maxi dresses, oversized linen button-downs, or chunky knit sweaters. Look for raw edges and natural fibers that catch the light and add depth to the monochromatic palette.
FOR DAD
Focus on well-fitted but relaxed staples like tapered chinos, linen trousers, or high-quality henleys. Nothing should be tight or stiff, choose soft, breathable fabrics in shades of camel, sand, or oak that feel relaxed and intentional rather than formal.
FOR THE KIDS
Prioritize simple, timeless pieces that allow for natural movement, such as linen rompers, corduroy overalls, or ribbed cotton sets. Ensure clothing is comfortable and loose enough for play, stick to solid earth tones and avoid any character graphics to keep the focus on their personality.
FREQUENTLY ASKED QUESTIONS
01. What kind of shoes should we wear?
Stick to classic styles in camel or brown leather, such as clogs, leather sandals, loafers, or clean leather or suede boots; avoid sneakers or heavy athletic shoes to keep the look timeless.
02. Should we bring any accessories?
Yes, accessories like wide-brimmed hats, linen scarves, leather purses, and simple jewelry add great detail, while bringing a textured throw blanket can create a cozy, layered look for sitting poses.
03. Why is layering so important?
Layering as much as possible with cardigans, vests, or light jackets elevates your outfit from basic to editorial.
04. What should our hair and makeup look like?
Keep makeup soft and neutral for a “natural glam” look, and style hair in its most natural way and color. For the guys, make sure skin is well-moisturized and facial hair is cleanly groomed or trimmed.
05. How should we handle tattoos or body art?
To keep the focus entirely on the styling and connection, we ask that tattoos be covered by your clothing choices or a light concealer so the overall aesthetic remains cohesive.
06. Can we use props or extra items?
The best “props” are functional items that fit the vibe, like a wooden toy for a child or a bunch of dried wheat, which give your hands something to do and add to the organic, lived-in feel of the session.
HAVE MORE QUESTIONS?